Spectrum Architecture unveils the concept of its first commercial project in Miami Design District, the USA – furniture showroom of Enne. The iconic interior design concept, which embodies the combination of beautiful cultural narrative and contemporary vision of the commercial design, aims to serve as a sample work for the brand following showroom across the United States.
The Enne is a Turkish furniture brand, which designs modern, luxury, and natural product, which actively expand its global presence. The Spectrum designers’ team were tasked to create the design, which would respond the contemporary standards and at the same time, emphasize the origin of the brand.
The inspiration for the interior concept was drawn from the four elements: earth, water, air, and fire. This elemental story is not reflected only in materials, but entire spatial experience. This vision makes the showroom organic, sculptural and immersive.
The wide configuration of dividers and partitioners creates wide spaces for comfort flow for costumers. At the center stand an olive tree, a symbol of life and a sacred plat in the Anatolian culture. However, the most defining detail is fireplace, ornated with Goktur (Okhon) scripts, which fosters the Turkish origin of the company.
Additionally, the integration of wooden and metal details emphasizes the brand’s identity – furniture. As the Enne is a furniture brand, the entire furniture of the showroom belongs to its produce line. The rest of the details, such as lightening and ceiling are unique and custom-made.
Overall, the concept of interior design creates unique and welcoming environment for the costumers. The project itself highlights the values of Spectrum Architecture, which implies combining the principles of sustainability, cultural sensitivity, and modernity.
